Uptown Magazine features 6 Clients in Wedding Issue

Posted on January 21, 2014 by intern

More and more lifestyle publications are capitalizing on the growing wedding market and releasing annual Wedding issues just in time for the engagement season. As a bridal public relations agency, we were contacted by the editors of Coastal Living and Uptown magazines to help guide them on what’s new and hot in the wedding industry.

Today, we’d like to share the gorgeous 2013 Weddings & Travel issue of Uptown, a luxury lifestyle glossy for affluent African Americans, which featured not one, not two, but SIX of I Do PR clients!!

Cover of Uptown Magazine

Uptown’s front of the book section featured the bachelorette planning platform The Bach as “Something New”. The Bach is featured in the "Something New" section of Uptown magazine

In its Real Weddings section, Uptown featured two gorgeous weddings by Nadia D Photography. This modern one from Atlanta:

As well as this destination wedding from Jamaica:

Jamaica destination wedding Nadia D Photography

The Fashion section featured two of our designer clients. In “Hide & Chic” you can see the short white leather ensemble by New York bridal wear designs Della Giovanna:

“Black is Back” featured a gorgeous bow-filled black cocktail dress by the ladies at Kirribilla:

This “Sugar & Spice” inspiration story featured not one, but two of our clients! Here you can find the floral invitation by Weddingstar as well as a stunning pink diamond engagement ring from Yael Designs:

An adorable invite by Weddingstar, accompanied by a stunning ring from Yael Designs are featured on a page of Uptown Magazine

Google Hangout: How to be the Best Bride-Bridesmaid Duo

Posted on November 12, 2013 by intern

Today, two of our clients, Ilana Stern, CEO of online boutique for bridesmaid dresses Weddington Way and Joanne Barken, founder of the first platform for planning bachelorette parties The Bach, joined Cathleya Geefay, Editor in Chief of Weddingbee, Xochilt Gonzales, event designer at A.a.B. Creates, and wedding editor Anne Chertoff for the weekly Google Hangout “From I Will to I Do.”

The wedding pros discussed some of the major stresses and trends when it comes to having or being a bridesmaid.

Check out the video of the Google Hangout:

The Bach Launches First Bachelorette Party Planning Site

Posted on November 1, 2013 by intern

Bachelorette parties are one of the most exciting and fun pre-wedding events, but planning them can be a daunting task. Until now, that is! We’re pleased to announce the launch of The Bach, the first online platform for planning bachelorette parties!

The Bach is free and helps users discover best bachelorette party venues and activities in the top 75 destinations in North America, build an itinerary, create invitations and coordinate with a group of guests – all on one user-friendly website. According to the recent The New York Times article, bachelorette parties are becoming more elaborate, so the launch of The Bach is particularly timely!

Having helped plan more than a dozen bachelorette parties, I know how parties that should be fun can instead cause a lot of stress. We wanted The Bach to be a comprehensive resource to help women plan anything from a simple bar night to an elaborate bachelorette weekend in an unfamiliar city with several out of town guests – Joanne Barken, founder and CEO of The Bach.

The Bach features a list of vetted restaurants, bars, spas, party buses, activities, and adult venues in a variety of price points and atmospheres in the top 75 destinations in North America.

A user planning a bachelorette party in Austin, for example, can find the perfect dinner spot in her desired price range and vibe among a dozen recommended, well reviewed local restaurants guaranteed to welcome a group of her size. She can then build an itinerary, request feedback from other guests, send out electronic invitations and monitor the responses.

The Bach blog offers tons of bachelorette party planning tips, real bachelorette photos and contests.

We’re very excited to work with The Bach on helping them change the way American women plan their bachelorette parties!

Bridal Market Fall 2013 Recap: the Shows, the Parties, the Fun

Posted on October 16, 2013 by intern

This past week has been busy with tons of Fall 2013 Bridal Market events. I got to see the latest gown collections on the runways, spend time with our clients and make new friends in the bridal industry!

After unveiling Della Giovanna‘s Fall 2014 Collection with our own fashion show, I got to take a back seat at some great bridal market shows. Our first was at Theia Couture where I really loved these wedding pants.

I got to rock out with Joanne Barken, CEO of The Bach, at the gala hosted by the wonderful nonprofit organization, Wish Upon a Wedding.

Wedding capes were a big trend at the shows we saw, including this sheer beauty from Alfred Angelo. Another trend was florals and, of course, the queen of floral Claire Pettibone did not disappoint:

Our next show was by Watters, whose bridesmaid dresses are carried on Weddington Way. After the show, The Knot TV interviewed Weddington Way‘s CEO Ilana Stern about the trends.

Next, we headed to the New York International Bridal Week held at Pier 94, where Kirribilla debuted its adorable Little White Dress collection.

Bridal market goes on around the clock, so at night we attended the fun Inspire Smart Success Magazine Party with our clients from The Bach, Nadia D. Photography and Della Giovanna.

The culmination of Bridal Market week was the incredible galas hosted on the last night by Martha Stewart Weddings and The Knot magazines. For my appearance, I chose this gorgeous Fiore dress by Kirribilla, morganite earrings by Yael Designs and a stylish handbag by Ita Collection:

We started off the night with drinks at the Gallow Green and we even had a mini photo shoot styled by Nadia D Photography:

Founders of The Bach, Star Talent, Della Giovanna and Nadia D Photography with Sasha Vasilyuk of I Do PR

The 12th Annual Martha Stewart Weddings Bridal Fashion Week Party called “Starry Night” took place in the magazine’s offices, which were transformed into a lavish lounge with live entertainment, ice cream sandwiches, photo booths and other delights.

Sasha with Ilana Stern from Weddington Way, Phoebe Davison from Kirribilla, Vanessa from Weddington Way and Nadia of Nadia D. Photography

We spotted a few brilliant bridal bloggers! Elizabeth Muhmood Kane of Bridal Musings, Anne Chertoff and Jessica Bishop from The Budget Savvy Bride posed for a pic.

Jacqueline Courtney from Nearly Newly Wed and Thea Bloch-Neal from Hushed Commotion looked great in their headbands.

We then hopped over across town to The Knot Wedding Gala at the New York Public Library:

And of course I got to dance with two of The Knot‘s gorgeous editors, Sam and Heather.

Nadia D. Photography and Sasha Vasilyuk

It was a great night and a perfect way to end bridal market!

I Do PR

wedding public relations firm

Tag Archives: the bach

Uptown Magazine features 6 Clients in Wedding Issue

Google Hangout: How to be the Best Bride-Bridesmaid Duo

The Bach Launches First Bachelorette Party Planning Site

Bridal Market Fall 2013 Recap: the Shows, the Parties, the Fun