Strategic wedding public relations services

As a full service public relations agency, our goal is to connect innovative, high-quality wedding brands with popular bridal publications read by millions of engaged couples. Our niche approach makes us a trusted and widely recognized source of unique material in the wedding industry.

We offer two PR packages and several additional a la carte services, which are customized for each client based on their needs and goals.

Basic PR Package

  • Custom Media List: list of wedding publications and blogs best suited to your target audience
  • Editorial Calendars: timely, newsworthy story pitches and product features targeted to editorial calendars and news cycles
  • Press Releases: effective press releases with both brand message and SEO in mind for effective coverage
  • Product Submission: manage product submissions from image selection, credit requests and sample delivery
  • Tracking: track all coverage, gather press clips and send thank you notes so you don’t have to

Full PR Package

  • Custom Media List
  • Editorial Calendars
  • Press Releases + Wire Distribution
  • Product Submission
  • Tracking
  • Deskside Representation: schedule, prepare and lead in-depth, one on one meetings with top editors
  • Event Management: research, conceptualize, execute and publicize your product launches, trunk shows, grand opening parties 
  • Interviews: interview preparation, writing and editing of interview questions and quotes
  • Ghostwriting: write and edit byline articles and product showcases to establish credibility and thought leadership
  • Wedding Show Brokering: broker sponsorship relationship with strategically targeted shows
  • Award submission: pursue desirable industry and ‘best of’ awards to increase the credibility
  • Networking Opportunities: introductions to industry influencers and invitations to key industry events 

Additional a la Carte Services

Content Creation
We help clients create, rewrite and edit website content, bio, product descriptions, blog posts and collateral material to make it effective and consistent with your brand messaging.

Deskside Representation
When launching a new line, we accompany you to deskside meeting with editors and stylists or meet with them on your behalf. These deskside appointments are in New York or Los Angeles and are an effective way to increase brand awareness.

Social Media
Whether you’re targeting brides or wedding vendors, social media is a key way to increase your brand awareness among media, clients and influencers. We offer comprehensive multi-channel strategy, initial setup monthly implementation of proactive and reactive social media campaigns.

Strategic Analytics
We provide monthly cross-channel analytics report that looks at organic search, paid search, social media, offline media and mobile performance to determine best strategies to increase lead generation and get better ROI.

Branding
We work with a branding specialist to help create a memorable visual language that appeals to your target audience, editors and other influencers. Branding packages include logo design, website and blog design, social media branding and marketing collateral.

Image Consulting
Get expert advice and development guidance on your bridal product line and best ways to present it for maximizing editorial exposure. Our fashion expert will help educate you on how to improve your look book, help style model shoots and consult on product photography as well as give inside knowledge on bridal fashion trends.

 

Interested?

If you’re interested in getting detailed package information pricing, please contact us. Kindly, allow 48 hours for a response.