Hollywood may as well be a medieval castle – if you’re on the inside you know all the dirty laundry, but if you’re on the outside breaking in takes a lot of courage, strategy and desire.
But while it’s not the easiest place to break into, Hollywood celebrity representation can make a huge difference in brand awareness for fashion brands like Yael Designs.
Celebrity placement involves stylist coordination, insurance, deadline shipping, buying stock photos and praying that the photos come out nice.
Size matters: Can you see the jewelry here? Now, what about here?