When someone like Britney Spears gets engaged, all bridal media is a-buzz with news and photos of her engagement ring. Ring styles and carat sizes get dissected with every major celebrity engagement. The same goes for wedding dresses, cakes and other aspects of wedding planning that consume celebrities, and thus the ever-hungry wedding media.
In PR, we look at this as an opportunity to provide great content to editors who’re writing stories about celeb wedding news.
Getting back to Britney Spears’ recent engagement, our jewelry client Yael Designs had the perfect engagement ring with a similar look, but smaller carat size and thus more affordable. The jewelry editor of Brides.com featured the Yael Designs engagement ring in her story “Get the Look: Britney Spears’ Engagement Ring“:
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